Android strategy on display in Oracle v. Google showdown (images)

SAN FRANCISCO--At U.S. Federal Court here this week, where Google is defending itself against allegations it used Oracle's Java technology without license to develop its Android mobile software, Google displayed growth statistic and adoption rates showing Android's momentum over the past two years. It's now activating more than 160,000 devices a day.

Key metrics outline Android's revenue growth and ad strategy, as well as projections for the music business growth and the roadmap going forward.

According to court documents, Google's Android strategy is currently focused on extending the core business, and is moving into what is designated in the charts as "Phase 3: New Monetizable Services."

Charts indicate that Google sees Android as a valuable contributor not just for Google, but for the greater mobile ecosystem as well.

Google's smartphone sales projections for 2013 are for more than 170 million units.

Android was the No. 2 contributor to Google's mobile revenue at the end of 2011, up from No. 4 at the end of Q1 2011.

Google sites usage growth, better formatting, display of search and ads, and tablet growth as key Android revenue drivers.

Google's total gross ad revenue forecast for Android in 2013 is more than $1.27 billion.

The projected revenue from Google's App sales in 2013 is expected to be more than $995 million, up from just $74 million in 2010.

New music opportunity, along with ads and apps, drives Android revenue opportunity to more than $3.7 billion by 2013, Google projects.

Google sees Android Music as a business that could potentially grow into a $2 billion business by 2013.